Better research,
on terms that
respect you.
Aura is a fair exchange between the people who share their everyday behavior and the research that uses it. A research panel you already belong to invites you to a specific study. Before you join, you see exactly what the study needs, how long it runs, who's running it, and what it pays. You decide.
Most behavioral research either asks you to remember what you did last week (and most of us don't, honestly) or buries data collection deep in an app's permissions. Aura does neither. Every study is its own agreement — its own data scope, its own reward, its own end date. You can pause or leave any study, at any time, for any reason.
Aura doesn't recruit participants of its own. We're the place those invites land. Every study runs on explicit consent, with the data scope, duration and reward shown to participants up front. Researchers see what the study needs, identified by participant ID. Members stay in control of what they share — study by study — and are recognised for the time and trust they give.
“Research that's honest about the data it uses, respects the people who provide it, and is useful to the world it informs.”
Working in research?
Aura is built by PY Insights. If you run a research panel, brand insights team or agency and want to invite your members to a specific behavioral study on Aura, visit py-insights.com →
Real rewards.
On terms you set.
Already invited — continue with your link. Curious — read how Aura actually works before you decide.